Transamerica National Sales Conference
Below are examples from a suite of touchpoints needed to brand an internal sales conference at Transamerica, including the final concept deck (not including prior concept ideation options), environmental branding and directional signage, main stage presentations and presentation templates, multimedia, and miscellaneous items such as agenda and banquet templates, name tags template, and social media award winner template.
Concept Deck
Environmental Branding/Signage
Click to download design intent/mockups for environmental branding
Environmental branding













































Directional signage
Presentations/Templates
C-Level main stage presentation
General event presentation template
Awards presentation template
Main stage transition slides
Filler and introductory slides in between main stage sessions
Multimedia
Looping information video
Endlessly looping informational video to play in empty meeting spaces and ballrooms
Stretch monitor
looping information video
Endlessly looping video for stretch monitors in the registration area, containing information on the daily agenda, sponsors, and logistic information for attendees. A unique variant was made for each of the three conference days.
Miscellaneous items












Registration & Mobile App graphics
Banquet menu Template
Program of Events Agenda
Name Badges
Background art for Avery fillable form




Social Media template
InDesign template for announcing award winners